The Connected World Platform
Is This Your Reality?
Are you missing out on sales opportunities and margin due to outdated data and processes?
Digitally Transform Network Buying & Selling
Inject intelligence and automation into network buying and selling to increase win rates and margins.
Foundation Of Trust
Unmatched Location Intelligence
The Connected World is powered at its core by best-in-class location intelligence. The platform has curated data on over 350 million commercial buildings, 5,800 networks, and 16 million tenants to accurately map each location and provide insight into the networks that serve it and tenants that reside in it. This intelligence essentially creates a “digital market blueprint” and feeds all plan to price applications in the platform to help network providers drive sustainable revenue growth.
Location Data
At the heart of The Connected World’s location intelligence is its location data. Without accurate identification and positioning of a location, all other data surrounding it is less meaningful. The platform has curated location data on over 350 million commercial locations and its attributes are extensive and include the following, among others:
Unique Connected2Fiber Global ID
Validated postal service address
Latitude / Longitude
Building Category
Property Type
Serving Wire Center CLLI
Building CLLI
MSA
Market Data Layers
Network Data
LEC Provider
MSO Provider
Broadband Providers
Competitive Providers
Industry Fiber Routes
Provider Connection Status In Relation To Location
Provider Access Medium
Products, Speeds, And Pricing By Provider
Right Of Way
Market Data Layers
Tenant Data
On top of each location record, The Connected World has mapped tenant data to provide context as to which tenants reside in which locations. This insight completes the go-to-market picture of a location for network providers as they seek to identify, prioritize, and price clients that they can service. Location-level tenant data attributes include the following among others:
Company Name
Industry (SIC / NAICS)
Annual Revenue
Estimated Telecom Spend
Number Of Employees
Contact Details
Technology Stack
Latest News
Market Data Layers
Take A Test Drive
Automated Go-To-Market Workflows
The Connected World leverages location-based insight to develop go-to-market applications that automate the plan to price activities for network providers. Each application is easy-to-use, fully integrated with another in a logical flow, and has API-enabled capabilities so communication with other systems is immediate and seamless.
Plan
Network providers often struggle with making the business case for network expansion. They don’t understand market potential, the competitive landscape, and other critical factors. The Connected World’s Planning capability will enable users to:
Create a business case for building a network route by quantifying market potential through analysis of total estimated network spend data and other demand data attributes
Effectively plan sales resources along a new route to maximize revenue
Determine how to better architect your network to serve complex enterprise requirements
Understand the competitive landscape for a potential network build
Identify
Network providers need to ensure they are identifying their total addressable market and communicating with market partners in order to participate in as many opportunities as possible. Whether buying or selling network, The Connected World’s Identify capability can help ensure maximum deal participation through:
Identification and management of all serviceable locations by a network provider – whether on-net, near-net or partner owned
Automated communication of serviceable locations to wholesale and ecosystem partners in their preferred carrier formats
API and portal-based access to a network provider’s serviceable locations
Identification of new network partners to service location-specific customer requirements for connectivity
Prioritize
Once potential customers are identified, whether it be through an inbound RFP or identified as being serviceable by a provider’s network, network provider sales teams need to quickly prioritize their responses to maximize their selling productivity and, ultimately, revenue. The Connected World’s Prioritize capability enables this by providing the ability to:
Quickly display an “intersection analysis” between an inbound RFP’s locations and a network provider’s serviceable locations
Filter on the most ideal locations to pursue in a territory based on a variety of factors – including ability to serve, estimated telecom spend for the location, and competitive density of the building
Determine prospect fit with a network provider’s offerings across multiple dimensions – including analysis of a prospect’s technology stack, their industry classification, etc.
Price
Configure, Price, Quote (CPQ) within the connectivity industry is a very complex process and a struggle for most. Product pricing is often the reason why deals are lost or margins are small while the quoting process is often very long to the point where network providers fail to respond to bids on time. The Connected World platform has solved the critical problems within network CPQ with its Price capability by empowering network providers to: